Atelier Verdi Launches in Japan


Atelier Verdi is proud to announce the brand’s launch in Japan with luxury retail specialist British Luxury Brand Group Ltd. Co. (BLBG).

The retail partnership will see Atelier Verdi‘s exclusive products showcased in BLBG’s Vulcanize London @ The Playhouse concept store in Tokyo alongside some of Britain’s best-known and well-respected luxury marques, including Victoria Beckham, Globe-Trotter, Liberty and Tom Dixon.

“We are delighted to welcome on board Atelier Verdi as part of our exclusive brands at Vulcanize London @ The Playhouse in Aoyama, Japan. We look forward to working with the team to introduce this beautiful brand of women's made-to-order leather goods to our valued customers. Supporting excellence is at the core of BLBG's retail strategy,” says BLBG (British Luxury Brand Group) Ltd., Co-CEO, Mr. Toshiyasu Takubo.

 Atelier Verdi Launch at Vulcanize London @ The Playhouse Tokyo Image by Marine J Caron

Vulcanize London @ The Playhouse in Aoyama, Japan. Illustrations by Marine J Caron.

Designed to create a physical store as a cultural venue, The Playhouse was built with the future of experiential shopping in mind, offering customers not only a place to buy goods but a setting to learn, discover and experience the culture behind the brands.

“This partnership marks the next step for Atelier Verdi and I’m so proud to present our collections to one of the most highly knowledgeable and fashion-aware audiences in the world. BLBG shares Atelier Verdi’s philosophy of offering exclusive, sustainable luxury and with their Vulcanize London store they are pushing boundaries by creating the perfect concept to showcase luxury in the new retail landscape,” Atelier Verdi Founder and Creative Director, Gabriella Verdi, says.

In conjunction with Vulcanize London, Atelier Verdi has created a new colour option especially tailored for Japanese customers, which will see our vanities and clutches offered with an Onyx black exterior and a soft pink interior.

At Atelier Verdi we create exclusive women’s leather accessories. Our collection includes a unique range of made-to-order vanity cases and clutches, with inspiration taken from early 20th century rail and ocean travel.

Atelier Verdi collections are available now at Vulcanize London @ The Playhouse, 5-8-5 Minami-Aoyama, Minato-ku, Tokyo 107-0062, Japan.

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